Haven’t seen any advertisements in the app or cortex cloud for any of their other products, what are you talking about? 
EDIT: The post I replied to seems to be deleted now or edited in a way that the advertisement part I refered to is now delete from it.
Hey @dan,
I want to congratulate and thank you and your team to the great beta release of cortex control. I am very happy with the majority of features and didn’t have any glitches nor errors yet!!
Although no one other than Neural knows for sure, I think there will eventually be a way to sell presets and captures via packs or individually. There may never be a way for providers to sell them directly from their own websites other than the current indirect method, but I do believe they will be able to sell them via the Neural cloud app after partnering with Neural. With Neural potentially taking a percentage of what they sell. This will allow more efficient monetizing of content.
And I think this is a good way to ensure the platform will be alive for a long time. The money can be used to pay more developers for additional features etc. Neural would not have to rely on hardware sales solely to keep the QC alive and up to date software wise in the future.
Okay, Nostradamus. 
I did the update and enjoy it. NeuralDSP Developers did a great job ! Well done, and thankx after such a long waiting the result is great !
There is and will alway a lot of critics about the Developers but now I think it’s time to say it: Thank you for this Update and the Cortex Control Software !
Someone really smart will eventually breakdown that backup file where you can import/export individual preset files extracted from a full backup.
Hopefully! The current system for it is so annoying
Absolutely. Also, would be helpful to have author info available for any captures or presets on the grid. So many captures similar name hard to keep straight as you build your library